Our Show Us Your Style Competition returns!
For the third year running, our popular ‘Show Us Your Style Competition’ is back with a new theme: ‘The Future Is Colorful’. Moroccanoil will be giving three talented stylists (including a colorist) the chance to work backstage with our world-class Moroccanoil team at the Eurovision Song Contest 2023 in Liverpool, UK. Get a glimpse of the experience and watch the journey of our 2021 ‘Show Us Your Style Competition’ winner, Ioana Todoran, who returned to the backstage stylist team in 2022 in Turin.
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Apply now for your chance to learn from hairstyling experts while on an all-expenses-paid-trip, including VIP tickets to the Semi-Finals and Grand Final.
New year = new theme
In 2019, we celebrated the first year of our Eurovision partnership by merging two emblems of originality in our Be An Original set, housing a limited-edition Moroccanoil Treatment featuring a metallic Eurovision badge and special packaging showcasing the collaboration.
Our Be An Original theme continued in 2021, where we celebrated artistry and individuality—a sentiment we still champion today with our new 2023 set that includes limited-edition packaging customized for each participating country.
In 2022, Moroccanoil introduced our Then And Now theme that inspired stylists and Eurovision audiences to look back on iconic hairstyles from the past and reimagine them for the modern-day.
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For this year’s edition of the Eurovision Song Contest, Moroccanoil is celebrating self-expression, individuality and authenticity using today’s muted and monochromatic color trends with a new theme: The Future is Colorful.
The Eurovision Song Contest continues to celebrate unity and diversity, and just like music, color has the power to inspire us to be exactly who and what we want to be, now and in the future. It enables us to make a statement without saying a word; to enhance, not distract from, our natural beauty.
Flicking back to Moroccanoil at Eurovision 2022
Before we explore what to expect from Moroccanoil in 2023, let’s take a brief look at our Eurovision 2022 journey in Turin.
Backstage in the Moroccanoil bubble, our team of international stylists and Show Us Your Style Competition winners designed and executed a variety of show-stopping looks for many of the Eurovision performers, from textured waves to plaited up-dos – and more!
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Global Creative Director for Moroccanoil at Eurovision, Antonio Corral Calero, escorted us behind the scenes with the artists on the turquoise carpet at the Opening Ceremony.
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And right before the artists stepped on stage for the biggest performance of their lives, our Moroccanoil team were there to instill calm and boost confidence with all their last-minute touch-ups.
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Take a closer look at our time at the Eurovision Song Contest 2022:
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What to expect from Moroccanoil at Eurovision Song Contest 2023
There’s a lot to look forward to from Moroccanoil in Liverpool, from exclusive, behind the scenes content from the artists to hairstyling secrets of the stage from our international team of experts. Expect lots of colorful looks to get you inspired, entertaining interviews with this year’s participants, life of a stylist backstage at Eurovision —and more!
We can’t wait to share this fresh and exciting content with you! To keep up with what’s ahead and what’s happening backstage with Moroccanoil at the Eurovision Song Contest in 2023, keep checking our news page and follow us on Instagram, Twitter and TikTok.
